Leoni Viljoen: “Celebrate life…everyday, everywhere.”
The word ‘celebrate’ conjures up images of bubbly and flowers and there could be no more appropriate name for Leoni’s flower studio. She herself sparkles and bubbles like a chilled bottle of Dom Pérignon and her energy is deliciously infectious – this is a lady who adores what she does.
Celebrate opened in 2015 and like savvy businesswomen everywhere, Leoni paid some school fees and rapidly learned to adapt to what her market wanted, rather than what she dictated. As a result, Leoni has expanded from a flower studio to ad hoc event organiser.
Together with Rose Sambo, Leoni creates flower magic to suit client requirements and pocket. Although, as she says, seasons and drought play major roles in flower prices. Celebrate’s flowers are delivered twice a week directly from the Flower Market in Johannesburg, although she does use local farmers where she can.
There are trends in flowers as well, and currently the Botanical theme leads the pack. At first glance a messy mix of wild flowers thrown together, the underlying form, colour and texture rules are there and it’s not something Jane Soap can always pull together. Jewel colours and the indigenous look – Proteas, Cape Fynbos and the succulents are on trend; good news for South African flower growers.
When it comes to wedding flowers, Leoni likes to sit down with the bride for a one on one consultation about the bride‘s vision. Key points such as decor, ideas and budgets are clarified “Most times brides have a clear vision of what they want, but they always appreciate guidance,” Leoni remarks. “I take their ideas and develop them, sometimes even simplify their concepts but each bride is unique and I ensure that her wedding flowers reflect her special style and personality.”
Celebrate Flower Studio offers daily deliveries, they should be your ‘go-to’ place for special occasion flowers and if you have a function on the horizon, give Leoni a call to assist you with all the arrangements. Handing that stress and hard work over to someone else will give you something to Celebrate!
Take a peep at Celebrate Flower Studio on Facebook – every single photograph is a Celebrate creation by Leoni and Rose.
Cnr Danie Joubert and The Oaks Road, White River
Phone: 013 750 0643
Cell: 072 582 9804
Celebrate Flower Studio is on Facebook